Make your clients feel special.
Perhaps the most powerful aspect of digital marketing is its ability to deliver content that feels customised and specific. That feeling is what separates loyal customers from those thinking about getting financial advice elsewhere.
East of Eden Digital’s research and segmentation offering will help you better understand your client base. What financial topics do they find interesting? Do they consume that content on their mobile or desktop? Do they prefer reading it with their morning tea, after lunch, or just before bed?
This information can be collected easily and honestly. And once you have it, you can tailor your client experiences to better suit their needs. They’ll feel seen and appreciated. And they’ll love you for it.
What are you waiting for?
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